Li is a sense of ritual, and Cheng is a sense of happiness.
LICHENG Global Travel Wedding is a leading digital full-service travel wedding planning brand in China.
Founded in 2014, LICHENG focuses on 'standardized delivery' and 'digital innovation' as its core principles and has received strategic investments from Alibaba Group and Meituan-Dianping.
The brand operates across 15 key destination cities worldwide, with over 300 officially contracted venues covering 12 major wedding types.
Currently, travel weddings can be held in multiple countries and regions, including Sanya, Lijiang, Dali, Xinjiang, Bali, Phuket, Okinawa, Dubai, New Zealand, and Europe.
With strategic partnerships with numerous global five-star luxury hotels, a fully in-house expert team, and a self-developed AI visual system,
LICHENG has been the top seller in the travel wedding category on Tmall for four consecutive years.
In 2020, it was honored as China's leading travel wedding brand and has served over 10,000 couples, making it one of the most recommended brands in the travel wedding industry.